In the May 30, 2008 edition of The Wall Street Journal, there was an article on Campbell’s Soup Company and innovation.  A callout box provided five tips on leading a transformation from their CEO, Douglas Conant.  They are worth reprinting:

  1. Bring an “all things are possible” attitude to the work.
  2. Confront the brutal facts and be clear-eyed about the situation.
  3. Set high standards and make expectations clear, as the ability to mobilize people is the key to success.
  4. Give the organization time to do things right.
  5. Do what you say you will; this is about performance, not intentions.

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